The HHV X Universal Works collection is now online.
We have come together with Berlin based vinyl record, streetwear and sneaker destination and also UW stockist HHV, to launch a collaboration which has a tangible international resonance.
An intentional blend of streetwear and workwear, the four piece capsule consists of British workwear staples in a combination of quintessentially German Moleskin and iconically British Harris Tweed. UW co-founder David Keyte goes on to say,
“We wanted to really mix up some very British things and very German things and express our common interests. HHV chose a classic Harris Tweed
from Scotland and we added a real hard-wearing workwear fabric from a classic German mill ....We developed this in two of our favourite relaxed shapes, the Cabin Jacket and Pleated Track Pant, creating a kind of “repaired” long time loved feel with self-patches. We wanted to make a kind of international feeling garment.”
DJ Amir wears, HHV x Universal Works Cabin Jacket + Track Pant in German Moleskin Navy (Left) and Grey Harris Tweed (Right).
It’s the celebration of an international outlook that sheds light on the working title for the project; “Traditional Fabric, International Garments. Traditional Beat, International Artist”. There’s an intentional emphasis on the international part, this is about two independent companies coming together to celebrate a shared belief that in fashion, like music, there should be no nations and borders, just people.
It’s no surprise, then, that world-renowned DJ, record producer and friend of HHV DJ Amir Abdullah, fronts the campaign.
Stumble upon Amir’s Instagram bio, which aptly reads “Boston born, Brooklyn inspired, Berlin based” a simple phrase that is, in this case in particular, packed with a lot of meaning. Almost as if by accident, Amir’s insta bio acts as a metaphorical summary of the project.
Speaking about how the project came to be, David adds “I’ve been visiting Berlin for a few years now with UW and I am, and always have been, on the lookout for exciting retail, so I was pleased to discover a great vinyl store, HHV, a few years back in the Friedrichshain part of town. So when they started to buy our collection for the clothing part of their offer I was both excited and honoured”.
Calum Andrews of HHV continues; “Universal Works has played a large role in the shaping of how we see HHV today. From premium items to well-selected designs, it was only right we came together. With the tag line, ‘Traditional Fabric, International Garment. Traditional Beat, International Artist’ we were able to bring the two worlds together.”
Browse the HHV x Universal Works colleciton here.
To celebrate the collaboration launch, HHV will be throwing an in-store party in their Friedrichstein, Berlin store this Friday. Some of the UW. team will be there, including our co-founders David and Stephanie- if you're in the city, they'd love to see you.
Event details:
Friday October 28th, 6-10pm (CET)
HHV Store,
Grünberger Str. 54,
10245 Berlin,
Germany.
